Influencer marketing pioneer Inflr launches a 360° communication campaign

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Catraca Livre | 20 March, 2024

Over the years, the influencer marketing market has grown exponentially. According to Business Insider data, in 2022 this segment was projected to be worth around US$15 billion (approximately R$79 billion).

Another relevant figure from last year comes from an Opinion Box survey, which revealed that 77% of Brazilian internet users follow a digital influencer on their social networks, and 55% of these people have already made a purchase based on these influencers' recommendations.

These numbers confirm the importance of using influencers as a sales strategy.

Inflr, a smart influencer marketing adtech and a pioneer in digital influencer campaigns, is launching the ‘Smart Influence’ campaign to consolidate the company as the industry leader. With Inflr's multi-segmentation and maximization, the message can reach the right user at the right time.

Read the full article at: Influencer marketing pioneer Inflr launches a 360° communication campaign

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